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Business Excellence – Pricing with Purpose – Lancaster University Management School

January 27 @ 9:00 am - 1:00 pm

Lancaster university Management School logo

Pricing: The third business skill
27th January 2022 | 9am-1pm
First create a great product, second sell that product brilliantly, third price it superbly.
Why is price the most effective profit lever?
With the inflation of materials, distribution, shipping and fuel it is the time for businesses to review their
current strategies and act to make their businesses future-proof. This workshop will introduce delegates
to the history of pricing and review the current climate and what that means for businesses.
Delegates will also review the most effective strategies for productivity and profitability.

Register your interest 01524 593712 lancashireforum@lancaster.ac.uk lancaster.ac.uk/lums/business-excellence

Mark Prince – Programme delivery expert
A business strategy expert with a true passion to help companies overcome their biggest obstacles.
Adviser, consultant, supporter, mentor, non-executive Director or investor –
Mark’s approach changes depending on the circumstances of the business and the management team he is working with.
Mark is an experienced executive with 30 years of global corporate leadership under his belt and it enthusiastic about seeing committed entrepreneurs grow their companies.


January 27
9:00 am - 1:00 pm


Lancaster University Management School
Lancaster University Management School