The Marketing Function – Blackpool Growth Business Academy

This is a scale up session for businesses who have a marketing function or intend to install one in the near future and require clarity on:

Whether they should hire an apprentice, experienced marketing employee, agency or freelancer

Understand the pros and cons of all your options to help you make an informed decision

You have a marketing function (be it employee or agency) and you are unsure whether they deliver a return on investment, because you don’t know how to measure results or how to KPI the function

What systems might you use to track the work your marketing employees are doing

Perhaps you find that you are paying someone to do a marketing job, but you find yourself spending more time checking it than if you had done it yourself

How do you know your marketing employees are working on tasks that move the needle commercially?

Do you feel they may be working on vanity projects that don’t deliver a return?

This session is designed to get your marketing function delivering results – or giving you the knowledge to start recruiting/installing a marketing function in the near future

This session is for high growth and scale up businesses only, sorry.

Book your place here